Knock 2023 Year in Review

The multifamily residential real estate market has shown signs of normalization coming out of the turbulence from the pandemic. Following a construction boom in 2021 and 2022, supply continued to outpace demand, resulting in subdued rent growth and occupancy holding constant. As job growth rebounds, demand for multifamily housing will begin to approach supply.   Amidst this supply surplus, it will be key for property management companies to improve the prospect to renter journey by optimizing agent efficiency and operations. From CRM to AI to analytics, Knock® has the tools you need to do just that — and set yourself up for a successful 2024. Read on to see the innovative features we shipped in 2023!   CRM Showcase your entire portfolio with a centralized leasing binder Centralization of property management means that your agents need to be able to showcase properties regardless of where they are located. The centralized leasing binder in Knock empowers agents to quickly navigate between properties and communicate valuable information to prospects. The centralized leasing binder is now further enhanced to allow leasing agents to seamlessly generate and send a PDF brochure of a property to a prospect.   Enhance the customer experience with new prospect & resident pages We introduced new prospect and resident pages in the Knock CRM dashboard featuring: Faster page load times Rich filtering by multiple categories Enhanced bulk communication, including SMS Additional prospect details Agents can work more efficiently in the dashboard by quickly selecting and engaging with the right prospect and residents at the right time. Save time with On-Site application integration Knock/On-Site® integration reduces the time needed to complete an application, improves visibility into applicants in the deal cycle and gives agents a more streamlined lead to applicant to resident experience. Additionally, this integration improve...
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