AI and Modern Tech are a Win-Win for Prospects and Property Management Companies
The Rise of chatbots
One of the most noticeable elements of the AI-enabled prospect journey is the integration of chatbots leveraging conversational AI, making interactions feel more human-like and less automated. Chatbots have come a long way since their introduction, evolving into intelligent virtual assistants capable of understanding context and delivering personalized experiences. Chatbots have matured significantly in the past year alone and they keep getting better, learning from each user interaction to become more proficient and accurate.
Today, they understand user intent and preferences, delivering relevant information in real time so that each visit is consistent, relevant and unique. Gone are the days of waiting for office hours to inquire about property details, pricing or availability. Today’s chatbots are available around the clock, providing prospective residents with instant information and assistance about different properties, their amenities, and even the application process. Chatbots can guide users through virtual tours, check availability and even reserve units, saving users and leasing teams time and effort.
Simplified tour scheduling
Modern technology doesn't stop at answering queries and offering recommendations. It can also simplify the process of scheduling tours. Prospects can use automated scheduling assistants to view available time slots, select a convenient date and time, and receive confirmation — all without the need for back-and-forth emails or phone calls.
This streamlined scheduling process not only saves time for prospects but also reduces administrative overhead for property management companies. It ensures that tours are organized efficiently, increasing the chances of converting prospects into residents. Without an automated scheduling assistant, it can take up to five days to schedule a tour.1 With one in place, it takes minutes. That’s an extra five days of rent in the system for multifamily operato...