A good elevator pitch is said to be one that lasts no longer than the elevator ride of 20 or 30 seconds. The message must be tightly persuasive to spark interest or an action or the respondent may simply get bored with it. People generally lose focus after about eight seconds, one second shy of a goldfish, whether engaging with someone else or searching for a solution. Laborious elevator pitches are as much of a deal killer than the marketing blunder of a slow-loading website. There’s just no time to dawdle, and it doesn’t help that riding up or down is getting quicker. The fastest elevator in the West at New York’s 1 World Trade Center is now pacing at a brisk 22.6 miles per hour. The heightened sense of urgency is inherently spilling over into property operations. A robust property management platform may have all the bells and whistles, but if users can’t navigate it quickly the moment is lost. More demand is being placed by owners on operational staples like reducing expenses and increasing revenue, and property managers need to perform seamlessly. Simplifying operational processes for faster decision making RealPage’s new Resident Management workflow is connecting property operations – whether conventional, student, senior, affordable or a combination thereof – into a small, efficient ecosystem. The revamped platform focuses on operational simplicity that enables property managers to make decisions faster. Even training is a snap. “Technology has trained people to want to do things in a simpler way,” said Senior Vice President Leslie Turner, who will host a tour of the simplified and unified property management system at RealWorld 2019. “I think it’s just how technology is in the world today. Even with our phones, we expect everything to be at our fingertips.” Innovation and simplicity are the focus of property operations and other sessions at RealPage’s annual property managem...

A good elevator pitch is said to be one that lasts no longer than the elevator ride of 20 or 30 seconds. The message must be tightly persuasive to spark interest or an action or the respondent may simply get bored with it. People generally lose focus after about eight seconds, one second shy of a goldfish, whether engaging with someone else or searching for a solution. Laborious elevator pitches are as much of a deal killer than the marketing blunder of a slow-loading website. There’s just no time to dawdle, and it doesn’t help that riding up or down is getting quicker. The fastest elevator in the West at New York’s 1 World Trade Center is now pacing at a brisk 22.6 miles per hour. The heightened sense of urgency is inherently spilling over into property operations. A robust property management platform may have all the bells and whistles, but if users can’t navigate it quickly the moment is lost. More demand is being placed by owners on operational staples like reducing expenses and increasing revenue, and property managers need to perform seamlessly. Simplifying operational processes for faster decision making RealPage’s new Resident Management workflow is connecting property operations – whether conventional, student, senior, affordable or a combination thereof – into a small, efficient ecosystem. The revamped platform focuses on operational simplicity that enables property managers to make decisions faster. Even training is a snap. “Technology has trained people to want to do things in a simpler way,” said Senior Vice President Leslie Turner, who will host a tour of the simplified and unified property management system at RealWorld 2019. “I think it’s just how technology is in the world today. Even with our phones, we expect everything to be at our fingertips.” Innovation and simplicity are the focus of property operations and other sessions at RealPage’s annual property managem...